About Us

Created From the Realities of Motherhood

ZABBIDOO was created from lived experience — not trends.

It began during real feeds, in quiet moments of discomfort and fatigue, when breastfeeding should have felt natural, but didn’t.

Breastfeeding is physically demanding.

Wrists, shoulders, neck and lower back absorbs the strain — especially during long feeds, night feeds, or when feeding away from home. Most nursing pillows are designed to hold the baby, while overlooking the posture, comfort, and freedom of the one doing the feeding.

The result is constant readjusting, tension, and unnecessary discomfort during moments that should feel calm and connected.

The Zabbidoo breastfeeding pillow was created for mums who need real support, not just another cushion. A pillow that eases the strain on your body, keeps feeding calmer, and helps you through those long nights and busy days.

Created From the Realities of Motherhood

ZABBIDOO was created from lived experience — not trends.

It began during real feeds, in quiet moments of discomfort and fatigue, when breastfeeding should have felt natural, but didn’t.

Breastfeeding is physically demanding.

Wrists, shoulders, neck and lower back absorbs the strain — especially during long feeds, night feeds, or when feeding away from home. Most nursing pillows are designed to hold the baby, while overlooking the posture, comfort, and freedom of the one doing the feeding.

The result is constant readjusting, tension, and unnecessary discomfort during moments that should feel calm and connected.

The Zabbidoo breastfeeding pillow was created for mums who need real support, not just another cushion. A pillow that eases the strain on your body, keeps feeding calmer, and helps you through those long nights and busy days.

Created From the Realities of Motherhood

ZABBIDOO was created from lived experience — not trends.

It began during real feeds, in quiet moments of discomfort and fatigue, when breastfeeding should have felt natural, but didn’t.

Breastfeeding is physically demanding.

Wrists, shoulders, neck and lower back absorbs the strain — especially during long feeds, night feeds, or when feeding away from home. Most nursing pillows are designed to hold the baby, while overlooking the posture, comfort, and freedom of the one doing the feeding.

The result is constant readjusting, tension, and unnecessary discomfort during moments that should feel calm and connected.

The Zabbidoo breastfeeding pillow was created for mums who need real support, not just another cushion. A pillow that eases the strain on your body, keeps feeding calmer, and helps you through those long nights and busy days.

Designed for Tired Mums

Designed
for Tired Mums

Supportive Height

Helps reduce back ,neck, wrist and shoulder strain. Elevated height to 18cm for additional support. The design allows for hands free moments during feeding

Portable Handle

Designed to move effortlessly from room to room as your day changes.

Built-In Pocket

Keeps life's little essentials like dummies or cloths within easy reach.

Baby-Safe Linen

Luxuriously soft, breathable, hypoallergenic, and gentle on newborn. Safe for baby and the environment

Comfort, Safety & Quality You Can Trust

The 100% pure linen cover is woven from French flax — an organic, eco-friendly fibre that becomes softer, cozier, and more luxurious with every wash. Our nursing pillow covers are breathable, naturally anti-bacterial, and hypoallergenic, making them ideal for sensitive newborn skin while caring for the planet too.

Made from renewable flax and free from harmful chemicals, our linen is kinder to your baby and the earth.

Every pillow is crafted with care, ensuring mums can rely on both the comfort they feel and the safety they trust.